What is Consistency?

By Kim Saeed | Narcissism

Jun 29

The general definition is:

  1. Conformity in the application of something, such as a company’s customer service protocol.
  2. The achievement of a level of performance that does not vary greatly in quality over time.

I’d like to interject my own two cents by saying that consistency is also the secret sauce for success.

How long does it take to be successful?  The answer is different for everyone.  We all have different schedules, obligations, and circumstances.  What works for one person may not be the secret recipe for the other.

But, we all have one thing in common…the choice to be consistent.  It’s so simple, it’s almost absurd.


Yep, that’s it.  While you may have seen a gazillion 3-step formulas being hyped all over the internet, it really only takes this one thing to be successful.

If you’re a writer, the difference between being published or unpublished is this:  The published author writes every day.  The unpublished author writes sporadically.

If you’re a sales person, the difference between success and failure is:  The successful salesperson works their pipeline every day, makes phone calls, and follows up with leads.  The unsuccessful salesperson gives up after a few rejections….maybe even after the first one.

If you’re a blogger, top bloggers know that success doesn’t happen overnight. You need to stick with your blog, post consistently, and plan for the long haul.  Consistency is imperative when it comes to building a brand and a blog (Gunelius, Susan.  Blogging Secrets from Top Blogs).

Be careful not to confuse consistency with persistence, although persistence is also very important.  Persistence is not giving up easily.  Consistency is having the same standards at all stages of a process.  One can be persistent, but lose their focus after the passage of time.

“Getting an audience is hard. Sustaining an audience is hard. It demands a consistency of thought, of purpose, and of action over a long period of time.” ~ Bruce Springsteen

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Why Numbers Don’t Matter

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